NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY, IN WHOLE OR IN PART, IN OR INTO AUSTRALIA, CANADA, JAPAN OR ANY OTHER JURISDICTION WHERE TO DO SO WOULD VIOLATE THE LAWS OF THAT JURISDICTION

This document is an advertisement and not a prospectus and investors should not subscribe for or purchase any transferable securities referred to in this document except on the basis of information contained in the prospectus published on 7 March 2013, as amended and supplemented from time to time, in connection with the admission of the ordinary shares of Coca-Cola HBC AG to the premium segment of the Official List of the United Kingdom Listing Authority and to trading on the London Stock Exchange plc's main market for listed securities and public offering of its ordinary shares in the UK, Greece and Austria (as amended and supplemented as the case may be, the “Prospectus”). The Greek offer (as defined at the end of this document) submitted by Coca-Cola HBC AG for the acquisition of all shares of Coca-Cola Hellenic Bottling Company S.A. was made solely by the information memorandum published in connection therewith which contain the full terms and conditions of such offer (the “Information Memorandum”). A copy of the Prospectus is available from Coca-Cola HBC AG's website at http://www.coca-colahbcag.com. A Greek translation of the Prospectus is also available from Coca-Cola HBC AG's website at http://www.coca-colahbcag.com and the Athens Exchange's website at http://www.ase.gr. A copy of the approved Information Memorandum in Greek is also available from Coca-Cola HBC AG's website at http://www.coca-colahbcag.com, the Athens Exchange's website at http://www.ase.gr and the website of Coca-Cola HBC AG's financial advisor at http://www.credit-suisse.com/prospectus/cch.

FOR IMMEDIATE RELEASE

Coca-Cola HBC AG

Announces that it has submitted an application to the Hellenic Capital Market Commission to initiate the squeeze-out process

Zug, Switzerland – 17 May 2013 – Coca-Cola HBC AG (“Coca-Cola HBC”) today announces that it has submitted on 17 May 2013 an application to the Hellenic Capital Market Commission (the “HCMC”) to initiate a squeeze-out process pursuant to article 27 of Greek Law 3461/2006 following the successful completion of its offer (the “Offer”) for all registered shares of Coca-Cola Hellenic Bottling Company S.A. (the “Coca-Cola Hellenic Shares”). Upon completion of the squeeze-out, Coca-Cola HBC will compulsorily acquire the 11,544,493 Coca-Cola Hellenic Shares that it did not acquire in the Offer.

The consideration payable in the squeeze-out will be, at the election of each holder of Coca-Cola Hellenic Shares subject to the squeeze-out, either (a) one new Coca-Cola HBC ordinary registered share (“Coca-Cola HBC Share”) in one of the forms available in the Offer, or (b) €13.58 in cash, reduced by the applicable transfer tax.  Holders of Coca-Cola Hellenic Shares subject to the squeeze-out should note that if they do not make an election or if they elect to receive Coca-Cola HBC Shares in the Greek dematerialised securities system but do not authorise their operators to receive the Coca-Cola HBC Shares, they will receive, for each Coca-Cola Hellenic Share, one Coca-Cola HBC Share delivered for their account to the Greek Loans and Consignments Fund.

Details of the buy-out procedure will be announced by Coca-Cola HBC upon approval of its request by the HCMC.