16 October 2018: Profile Software, an international financial solutions provider, announced today that it has been shortlisted at the WealthBriefing GCC Region Awards 2018 under the categories “Front Office Solution”, “Portfolio Management”, “Onboarding” and “Innovative Fintech Solution”. These distinctions highlight Profile's commitment to delivering truly innovative and client-centric Wealth Management platforms that help firms accelerate their operations, comply with regulations and deliver outstanding personalised customer experience.

During this year Axia, the front-to-back omni-channel Digital Wealth Management and Robo Advisory solution has been enhanced with new functionality for Robo Αdvisory, compliance i.e. MiFID II and GDPR, while being available in Cloud and SaaS environment. The in-built modern Robo Advisory solution supports complete automation to target new market segments with ease, allowing the implementation of a hybrid service model, as well. The platform provides flexibility, powerful reporting and integration, delivering a common and unique user experience (UX/CX).

ClearView Financial Media's Chief Executive, and Publisher of WealthBriefing, Stephen Harris, was first to extend his congratulations to the shortlisted firms. He commented: “The firms who have been shortlisted in these awards are all worthy competitors, and I would like to extend my heartiest congratulations. These awards are judged on the basis of entrants' responses to a number of specific questions, which had to be answered focusing on the client experience. These awards will recognise the very best operators in the private client industry, with ‘independence', ‘integrity' and ‘genuine insight' the watchwords of the judging process - such that the awards truly reflect excellence in wealth management.

Winners will be announced at a gala awards dinner, which will be held at the Palace Downtown, in Dubai, on 7 November 2018.